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What Men Are Wearing This Summer — And How to Wear It Well

What Men Are Wearing This Summer — And How to Wear It Well

Summer’s here. So what exactly are you supposed to wear?

It's hot, your calendar’s filling up, and somehow everything in your closet feels too heavy, too stiff, or just… not right. The fix? A few smart textures and cuts that actually work in the heat. Breathable linen, plush toweling, quick-dry shorts that double as city wear — and one unexpected color (butter yellow) that’s quietly taking over. Consider this your cheat sheet for staying sharp when the forecast says otherwise.


Linen Everything

If summer had a uniform, it’d be cut in linen. It’s breathable, relaxed, and looks better the more it creases.  Linen delivers that clean, effortless vibe without trying too hard. Whether you prefer a regular or slim fit, neutrals or colors with Moeva’s wide range of selection, you’ll find your summer staple without a doubt! Bonus: it works from sunrise to sundown, from beach clubs to rooftop dinners.

Moeva Recommends: Harry Shirt, Joseph Nude Pants, James Shirt

Fast-Dry Swim Shorts

The new generation of swimwear looks like real clothes — and that’s the point. Cut like tailored shorts but built to dry in minutes thanks to its fast-dry technology.  They're ideal for mornings by the sea and afternoons in the city. Stick to solid tones (navy, olive, black) and minimal branding for maximum versatility. Bonus: they pack light, wear everywhere, and you can spill on them without stress.

Moeva Recommends: Louis Prune Shorts, Louis Turquoise Shorts, Louis Green Shorts

Towel Cotton, Reworked

Towel cotton isn’t just for the beach anymore. Soft, breathable, and textured in all the right ways, it brings a relaxed polish to everyday dressing. Whether worn as a button-up or styled into a matching set, it’s a fabric that feels like summer—easy, unfussy, and always cool.

Moeva Recommends: Atticus Shirt, Atticus Shirt, Atticus Shirt

Pastels but Make It Cool

Pastels are back—but not in the bubblegum sense. This season’s shades are sun-faded, mineral-washed, and quietly confident. They soften tailored pieces, elevate casual ones, and work especially well in linen or lightweight cotton. Worn monochrome or mixed with neutrals, pastels offer just enough color to stand out without stealing the whole conversation.

Moeva Recommends: Harry Shirt, Enzo Pants, Harry Shirt

Monochrome, Made Modern

A head-to-toe look in one tone doesn’t mean playing it safe—it means knowing exactly what you’re doing. Whether it’s crisp whites, layered taupes, or deep navy on navy, monochromatic dressing brings instant polish with zero overthinking. The trick is in the texture: mix fabrics like linen, terry, and cotton to add depth and keep it anything but flat. Clean, intentional, and quietly bold—it’s minimalism at its most confident.

Moeva Recommends: Johan Shirt, Marco Shorts, James Shirt, Enzo Pants