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Milan Fashion Week: Runway Highlights and Trendsetters


As we recover from the excitement of NYFW SS24 and LFW SS24, the Italian Fashion Council is here to rejuvenate our fashion spirits with an exceptional lineup of designers. Milan Fashion Week has kicked off, running from September 19 to September 25, and it promises to be an unmissable event on every fashion enthusiast's calendar.

From iconic houses like Fendi and Diesel setting the stage to heavyweights like Gucci, Versace, Prada, Bottega Veneta, and Giorgio Armani preparing to steal the spotlight later in the week, there's no shortage of fashion brilliance. Additionally, there are some exciting newcomers to keep an eye on, including Karoline Vitto and Avavav. And of course, we cannot overlook the legendary Tom Ford.

Here, we present you with a glimpse of the runway highlights from Milan Fashion Week SS24.

Fendi: A Tribute to the Woman on-the-Go

Kim Jones' Spring Summer 24 collection at Fendi was a refined and elegant homage to the 'woman on-the-go.' Models adorned skin-tight dresses with mock necks and cutouts, smooth color-blocked leather coats, and shimmering nightgowns, creating an air of sophistication and luxury.

Prada: A Meeting of Styles

Prada's SS24 showcase was an intriguing fusion of sorbet-toned diaphanous organza dresses and classic menswear tailoring. Oversized blazers paired with trousers and shorts featured embellishments like metallic fringes and studs, showcasing Prada's signature blend of creativity and classicism.

Max Mara: Utilitarian Glamour

Max Mara's runway offered a blend of utilitarian and glamorous aesthetics, drawing inspiration from the 1940s Land Girls. Classic workwear silhouettes and floral fabrics were transformed into versatile ensembles suitable for any occasion, blurring the lines between function and fashion.

BOSS: Power Dressing Redefined

BOSS's FW23 presentation, themed 'Corpcore,' pushed the boundaries of traditional office attire. The collection celebrated the power of suiting as a tool for confidence, empowerment, and individuality, combining ergonomic design with forward-thinking technology.

Versace: A Swinging 60s Revival

Versace transported us back to the swinging 60s with a star-studded runway featuring Kendall Jenner, Gigi Hadid, and more. Vibrant pastel tones, Gogo boots, tailored suits, and slinky mesh dresses captured the spirit of the era, all closing out with a touch of Versace glam.

Ferragamo: Italian Minimalism Meets Caribbean Vibes

Ferragamo's SS24 collection showcased saturated green and espresso leathers, gilded hardware, and longline coats, embodying Italian minimalism at its finest. Creative director Maximilian Davis drew inspiration from his Caribbean heritage, infusing a sense of relaxed elegance into the collection.

Milan Fashion Week SS24 has already proven to be a dazzling display of fashion creativity and innovation. With designers like Fendi, Prada, Max Mara, BOSS, Versace, and Ferragamo at the forefront, the runway was a canvas for diverse styles and inspirations. As we eagerly anticipate these trends hitting the streets, Milan continues to solidify its status as a global fashion epicenter, where tradition meets the avant-garde, shaping the future of style. Stay tuned for more exciting updates from the fashion capital of the world.

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